Spreading the Word: Marketing your Music, and Yourself
When you have spent time creating music, the best way to improve as a musician is to have others listen to it, just as we have done in class. Because there are so many ways to get an audience today, it is a very crowded place outside of class; everybody has a story to tell, and audiences are increasingly tired of being bombarded with everybody shouting LISTEN TO ME!! You must play the marketing game to some extent if you want the right kind of audience for you. Here are some links and clips that might help:
Selling your music direct to your fans (marketing):
http://truefire.com/blog/uncategorized/direct-to-fan-distribution/
QR (quick response codes) an overview in their uses, think how a band's website might benefit, or a musician's personal site:
http://www.hongkiat.com/blog/quick-response-qr-code-product-marketing/
Videos about qr codes and how they can promote you (your band?):
http://www.qrstuff.com/qr_codes.html
Band qr code http://www.(your band)/qr_codes.html on flyer? Or poster? Or business card? Add queery string to address string for url analytics: (for example):
http://www.mrgsmusic.weebly.com/index.html?id=flyer
http://www.mrgsmusic.weebly.com/index.html?id=poster
http://www.mrgsmusic.weebly.com/index.html?id=business card
article explaining effective scanning density, size etc. for qr codes:
http://www.qrstuff.com/blog/2011/01/18/what-size-should-a-qr-code-be
Google analytics url generator:
http://support.google.com/analytics/bin/answer.py?hl=en&answer=1033867
How about a band provide a door stamp that also links to their website?:
http://www.qrstuff.com/blog/2011/06/18/qr-code-rubber-stamps
Selling your music direct to your fans (marketing):
http://truefire.com/blog/uncategorized/direct-to-fan-distribution/
QR (quick response codes) an overview in their uses, think how a band's website might benefit, or a musician's personal site:
http://www.hongkiat.com/blog/quick-response-qr-code-product-marketing/
Videos about qr codes and how they can promote you (your band?):
http://www.qrstuff.com/qr_codes.html
Band qr code http://www.(your band)/qr_codes.html on flyer? Or poster? Or business card? Add queery string to address string for url analytics: (for example):
http://www.mrgsmusic.weebly.com/index.html?id=flyer
http://www.mrgsmusic.weebly.com/index.html?id=poster
http://www.mrgsmusic.weebly.com/index.html?id=business card
article explaining effective scanning density, size etc. for qr codes:
http://www.qrstuff.com/blog/2011/01/18/what-size-should-a-qr-code-be
Google analytics url generator:
http://support.google.com/analytics/bin/answer.py?hl=en&answer=1033867
How about a band provide a door stamp that also links to their website?:
http://www.qrstuff.com/blog/2011/06/18/qr-code-rubber-stamps
Jens Lindemann On Learning to Present Yourself as a Successful Musician On the importance of presenting yourself well in two ways - when interacting with other musicians about musical issues, and when marketing yourself to people who might offer you work.
To make money with your songs, you should check out this site, that brings people who need original songs and 'creatives' like you together:http://musikpitch.com/how-it-works
Crowdfunding – How Crowds Are Funding Ideas Site emphasizing overseas legal dimensions to crowdfunding:
http://artistshousemusic.tumblr.com/post/43497717706/crowdfunding-how-crowds-are-funding-ideas
Forming bands, work, and everything…
Go to http://www.artistshousemusic.org/videos/empowering+the+artist
And click on ‘see all clips’ for all band/ performance advice by experts.
http://artistshousemusic.tumblr.com/post/43497717706/crowdfunding-how-crowds-are-funding-ideas
Forming bands, work, and everything…
Go to http://www.artistshousemusic.org/videos/empowering+the+artist
And click on ‘see all clips’ for all band/ performance advice by experts.